The Pantone colour institute has named 'Tangerine Tango' its colour for 2012.
Described as 'sophisticated but at the same time 'dramatic and seductive the institutes's Leatrice Eiseman its a radiant red-orange which we'll be seeing reflected in fashion, cosmetics and decor.
Of course its a colour designed to cheer us all up and I'm sure on a day like today with a storm raging outside and nothing but doom and gloom in the news a 'spirited reddish orange' is going to lift the spirits better than a cool blue or pewter grey.
So how does this colour trend impact on wedding flowers?
We used flowers in a very similar colour for a tablescape on a photoshoot last year.
In general UK brides do not choose bright citrus colours. Yellow/ lemon/cream are usually reserved for spring weddings reflecting the season. Orange /rust/ brown are fairly popular for autumnal weddings with deeper red/ clove/ burgundy popular for winter.
My experience is that the majority of brides still choose a neutral or monochromatic colour scheme.
I had a look at our 2011 weddings and 45% of brides chose ivory/white/green
50% Chose vintage colours like dusky pink/faded lilac/ We had 1 Yellow /white wedding 4 Blue/white 1Apricot/champagne and 1 Lemon/cream/blue and 3 red.
For 2012, the vintage pallet is still strong with silver/pewter coming through as a popular choice for bridesmaids. So far no orange!
I think citrus colours work really well in hotter climes. With so many blogs / magazines featuring weddings in California/S Africa/ The Caribbean where the light and sunshine are perfect for brighter colours its easy to see the appeal but do they look as good under grey overcast English skies?
As with any trend, its about adapting it for your particular market.
Tangerine Tango can be diluted to create a more wedding friendly Apricot/salmon/sand pallet which works works well with a number of other colours including pewter and pink.
One of our bouquets: Miss piggy and prima donna roses,Dhalias and dusty miller foliage.
Finished with really pretty ribbon picked up in an amazing ribbon shop in Bergerac.
My tip for 2012. A simple fan trimmed with lace and decorated with a single bloom.
A great alternative to the wrist corsage, easy to holds, chic and affordable.
Centrepiece of Miss Piggy roses, hydrangea dahlias and asters. We used an old biscuit tin covered with wallpaper and trimmed with pretty sand coloured lace ribbon.
Both these designs created for Wedding flowers Magazine.
www.weddingmagazine.co.uk
If you're smitten with tangerine tango then here's some colour inspiration for you from our Tangerine portfolio!